Honey, I Want to Start My Own Business is every couple's essential guide to getting through the emotional and interpersonal as well as the financial challenges of an entrepreneurial venture. Azriela Jaffe knows firsthand how desperate self-employed couples are for advice on communicating with and supporting each other while starting a business. In her remarkably candid book, she gets up close and personal with more than 130 entrepreneurial couples who share their most illuminating triumphs and painful defeats in a variety of industries across the country. Her extensive research reveals that business and relationship success requires solid commitment, thorough preparation, skillful communication, and the ability to keep perspective and a sense of humor.
Each chapter is packed with unique tools, tips, exercises, creative ideas, testimonials, and other resources for choosing the right self-employment model for your relationship as well as your household, avoiding financial and emotional crises through systematic risk assessments, making critical family decisions ranging from child care to setting up a home office, and resolving business and relationship conflicts.
Honey, I Want to Start My Own Business speaks to would be business owners as well as to their spouses, lovers, and lifelong mates, describing the many options available to them and stressing the need for a complete family strategy, not just a business plan. Together, couples can discover what works, what doesn't, and where to draw the line between the bedroom and the balance sheet.